Author: David

High Risk SMS Marketing Traffic Best Practices

Wireless telecom carriers like Verizon, AT&T, Sprint, T-Mobile, etc. control whether your company's text messages reach their consumers. That means you must provide their consumers with a great user experience or else! On the other side, you are trying to reach those consumers as cheaply and efficiently as possible. How skillfully you do this determines how well your campaigns will perform and how long into the future SMS will continue to be a viable traffic channel for you. The first trap many marketers face is trying to be "too" efficient. As you split test landers and iterate through designs and even test various offers and verticals, it is easy to fall into the manual-review pit of despair by forgetting to include certain elements on the page. It's a hassle making sure every lander or web page that you use contains all the elements that show people that your business is sending them a...

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October Price Slashes

We normally charge 2 credits per outbound campaign text message and 1 credit for other messages like responders and timed followups. For a limited time, we are offering anyone that upgrades their subscription level the amazing upgrade of being charged 1 credit only for campaign messages. That is a permanent 50% off!!!! This offer is only available to current and past paying and free users. If you have ever used our BizTexter Android app or our Cloud system, you qualify. You have to act fast though as this offer expires at midnight on October 31st, 2017. Happy Texting!...

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Quick Tip For Better ROI & Less Blocking

We noticed in many accounts that Sprint & AT&T are causing massive undelivered and blocked messages. Most are blocking based on messages being the same. Carrier's don't like duplicate messages almost as much as they hate links and phone numbers appearing in the messages. W highly recommend all our customers learn to use our Spintax mode for sending campaigns. It is pretty easy to vary your message once you get the hang of it. Example message: Due to federal budget shortages. Funding for some small business programs has been canceled in select states. Call 888-888-8888 and secure your enrollment now. Add simple synonyms using Spintax as follows: Left Curly Bracket { starts the code. Each synonym is separated by the Pipe | symbol. Right Curly Bracket } ends the code. Simple Spintax Example: Due to federal budget {shortages|deficiets}, funding for some small business programs has been {stopped|canceled} in {man|several|select} states. Call 888-888-8888 {and|&} secure your enrollment {now|today}. If you look at this...

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Landline Scrubbing Equals Better Deliverability Rates

We see tons of our top customers are NOT properly scrubbing their lists after import. No matter how good your other scrubber is, I guarantee you it's not as accurate as ours. We pull from all open-source systems and multiple paid systems. This landline and invalid number issue clogs up our servers, with bounce backs from carriers, causing freezing and other issues. Not only does it waste credits it also can get your accounts flagged. Who sends hundreds of texts to landlines? That is the question carriers have to ask themselves and the answer/assumption is not in our favor. How to scrub: Click into your "All Contacts" group Click the "More" dropdown in upper right Choose Landline Scrub Chose the "Free & Paid" option Here is a screenshot: ]The cost is 1 credit per record that was not found by our "Free" scrubber so calculate that in your credit budgeting. Even if you select "Free &...

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Cloud Platform Bug Fixes & Updates

Carriers are ever trying to block business messages from reach their telecom subscribers. They sometimes attempt to circumvent all ways of getting delivery reports and testing deliverability rates. They fear customers like BizTexter will cancel if they are transparent about how many problems there are with their platforms and they need the revenue. This means that sometimes we have to release big updates on the back-end of things that are designed to assure our customers the highest deliverability rates in the industry. Inevitably, this can lead to server instability sometimes and today is one of those days. Some things are impossible to fully test on development servers, and only real live campaigns reveal everything. We always run our own campaigns for testing, but that isn't always perfect. We apologize for the inconvenience to our Cloud customers. We know every small interruption causes our customer's revenue losses and we are extremely sensitive to that. We appreciate...

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New Commission Increase – BizTexter SMS Marketing

We have increased our standard commission rate from 20% to 25%! Yeah, I know. We are crazy. lol :) Not only that but for Jan, any referral you send that buys or upgrades more than $100 earns you a free Samsung Gear VR Headset. Our commissions are for LIFETIME with a cookie of 180 days. If invited, we upgrade high performing affiliates with 30% lifetime commissions plus major discounts on our services. To read more about the program please go to this page. To sign up go here. To review your contract go here. P.S. We offer a 110% when you convert commissions to texting credits. That is another cool bonus! Happy Texting!...

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New 2017 Year Promotions & Discounts

New coupons available for Jan! "cloud25" for 25% off "android45" for 45% off No minimum purchase amount required. For current and new customers. Only good if you are increasing your spend with us. That means you must be upgrading your account if you are an existing customer to use these codes. Expires at end of month and does not apply to Rollover purchases. Bulk Discounts If you need a bulk discount, please let us know. We have several ways to benefit. You can prepay to get additional discounts on top of being able to receive bulk price breaks. If you are serious about expanding, let us know so we can try to help you. VR Headset Giveaway Also, we are doing the "Samsung Gear VR Headset" giveaway again. If you spend or upgrade more than $100 you get the headset for free. We only have a limited supply of 50 headsets so make sure you act fast! Last...

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How To Handle Old Opt-In Contact Lists

Since your opt-in list is old, many of the phone numbers will be bad, meaning the original person changed numbers and the number in your list belongs to a different person now. That new person did not opt-in most likely. Our suggestion is that you set up an amazing voicemail and make sure your opt-out mechanism is stated in that voice mail. Maybe something like: "Thank you for calling XYZ Company. Your call is important to us and it will be processed in the order it was received. All available agents are attending to other clients right now due to higher than expected call volumes today. You can text in your questions or concerns for faster response times. You can also opt-out at any time by texting in with the words REMOVE ME and you will be deleted from our contact lists." Of course, you can change the script however you like. This is...

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Android Vs. Cloud? Which & Why?

We have two separate software systems so it's easy to get them confused. We understand that is not your fault! Here is a quick summary of each system and the pros and cons of each. Android Texting We have 44,000 registered businesses using our Android app. It works on your phone and therefore it can be very convenient and easy to use. It works based on your SIM card's plan with your carrier. That means it is much cheaper than Cloud because 1 credit equals 1 outbound text. Inbound texts are FREE but you have to put up with all the issues that come with SIM cards, Cell Towers, Carriers, etc. and that doesn't include the problems caused by Android OS bugs. However, you have to put up with all the issues that come with SIM cards, Cell Towers, Carriers, etc. and that doesn't include the problems caused by Android OS bugs. Typically our Android system...

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Cyber Monday Extension + Bonus!

Due to overwhelming demand, we have extended our Cyber Monday deal! Not only that, but we are now throwing in another amazing Bonus! Last month, 12 awesome customers upgraded their subscription more than $100 and therefore were mailed a Virtual Reality Headset! It's a Gear VR by Samsung. High quality! We have 10 more in stock and we will be doing the giveaway again! If you already bought for Black Friday or Cyber Monday you are automatically qualified if your purchase was at least an increase of $100 over your prior subscription level. If you already have a subscription just simply email, chat, call or text us that you want to upgrade and what plan you want, and we will handle everything for you. Send a text to +19713402937 with either “Android Coupon” or “Cloud Coupon” to get the amazing details for each offer! You can also send us an email with the same keywords, but it could...

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